As online commerce has become an omnipresent part of our daily lives, we continue to hear about the demise of the brick-and-mortar storefront. One sector, on the other hand, has experienced unprecedented growth over the last couple of years: home improvement stores and contractors. Even before Covid, home improvement spending was expanding at nearly twice the rate of the other retail sectors. As the pandemic swept throughout the country, many consumers decided to spend their money where they would be spending most of their time. Consequently, the home improvement sector has continued to thrive as other retail sectors struggle to adapt to the online marketplace.
